A Day at Wiggle – Thursday 10 December 2009
Have you ever wondered what the offices of Wiggle look like? Have you ever thought who works on the Bloggle site as well as the fancy ads that you see in the press? Or who the creators of the email and website banners are? If so, then read on.
A couple of months ago I thought it would be a great idea to give everyone who reads our Bloggle site an insight into a ‘Day at Wiggle’ for me – Richard Pearman – and to show you some pictures of our offices. However, before commencing any further into this article, I’ll quickly explain how I ended up at Wiggle and with the role I have now.
In April 2007, after having been made redundant from my previous employer, I applied for a part-time role at Wiggle with the intention of becoming full-time once I had successfully completed a thirteen week probation period. I began my time at Wiggle working downstairs in the processing department, which involved taking customer orders from the system, going out into the warehouse and collecting the goods then finally packing the items before they were loaded onto the lorries with the good intention of being delivered the next day (or two).
After 12 weeks in the processing department, I heard of a job opportunity upstairs which was just what I was looking for. It involved creating web pages and filling them with images and content so that customers could view and eventually purchase the goods displayed. This was something I was used to doing and had knowledge of from my previous employment as well as it being a great personal interest of mine.
After having worked upstairs within the Merchandising department for a further 4-6 weeks, Paul informed me that I had fulfilled the tasks given to me and that the position was mine if I wanted it. I accepted the role and this is now my position at Wiggle.
My day starts at 8.30 am and after greeting the ladies in the Finance department, namely Sian and Barbara, who can’t believe how chirpy I am in the morning, I sit down at my desk, prepare my notes and press the button to boot up my PC.

Once booted up, I started my working day answering several emails which I received from suppliers and also the good-in department. I also sent out emails to suppliers requesting image content for future projects I have in the pipeline. Today I had more than the usual emails to answer as I had just returned from a holiday trip to Cyprus (more on this in a future Bloggle piece). Once any problems have been sorted out it’s down to the tasks for the day.
One of the tasks today was to upload more products from the Token brand. These included various items such as spacers, lockrings, track sprockets, handlebars and stems, as well as many more. Once I had finished with Token the plan was to continue with FSA, but Wiggle is a very busy place and my priorities change on a daily basis.

As my job involves communicating with other departments within Wiggle, I’m usually sent emails regarding new images, extra items to add on to already existing pages (say a new colour option or size option), so inevitably I get side-tracked a lot of the time as these need sorting out virtually straightaway. I was sorting some of these emails out when Richard Land (known as Lando within Wiggle) walked through the door, plonked himself down in his chair, asked me about my holiday (which I told him), and then told me about his swine flu experience, which sounded nasty.
Lando sits next to me and we work well together – Rich buys the stuff you buy and I place it on the site for you to see, so we are always communicating with each other about products and what to put on the site and what not to put on it. Rich tries to get all the information I need, but sometimes this is not possible so it can be a struggle to get images and content at times.
Once Rich had his tea, not Cadbury’s hot chocolate, and I finished off a few more emails, Rich told me of a range of clothing that needed to go up on the site ASAP. Like I mentioned before, my priorities can change daily which I don’t mind as the needs of the business change daily too. The range of clothing I had to get stuck into was the Madison Range. So my first step was to download all the images from the Madison b2b site in one large zip file. As this was going on I opened the latest edition of the Madison ‘Parts and Accessories’ book which contains details such as pricing and part numbers to see just how much I had to create.
By now the time was just shy of 10.30 am. With a couple of emails sorted out it was time to start creating the Madison range. The CMS (Content Management System) I use is very simple and is designed in such a way that creating pages is easy to do. It’s like a crossword puzzle to a degree – you fill in the gaps and once completed I send it ‘Live’.






















